What's included
- GA4 property setup — created and correctly linked to your site, including the tracking code installed in the right place
- Consent handling — configured to respect cookie consent, not tracking visitors before they've agreed
- Goal & event tracking — the actions that actually matter to your business (form submissions, calls, purchases) set up as trackable events, not just page views
- 30-minute walkthrough call — a plain-English tour of your new dashboard, what to check and how often, no jargon
Why this matters
A lot of GA4 installs are technically "live" but not actually measuring anything useful — no goals configured, consent banners blocking data, or events that don't match what the business actually cares about. This is set up properly from the start, with the specific actions that matter to your site as the focus, not just a default install.
What happens after setup
Once it's live, you're not left on your own with it. If you'd like ongoing monthly insights rather than a one-off setup, ask about moving onto a Professional or Mint Condition care plan — both include an analytics overview in the monthly report. No obligation; the setup and walkthrough are yours either way.
Who this is for
Ideal if you've never had analytics set up before, inherited a site with analytics you don't understand, or suspect your current setup isn't tracking the right things.